Their employee when it comes to internal Telemarketing List digital communication, services and collaboration). With higher turnover and profit and/or cost savings as a result. However, digital transformation does not stop with this process optimisation. In fact, the authors (of 'Dual Transformation') state that process optimization in itself is Telemarketing List not a digital transformation at all, but simply part of good entrepreneurship. According to the authors, dual digital transformation involves these elements: Improve your current business operations by adjusting, simplifying and where necessary also planing and scrapping in order to be able to Telemarketing List work better, easier, faster and cheaper for your customer with the current services.
This is close to process optimisation, but Telemarketing List goes further. It is what is often labeled as digital transformation, but it is not (entirely). The authors refer to this as 'Transformation A'. Find new sales opportunities within your current area Telemarketing List of expertise with current and new customers, who use new, 'digital' business models and digital tools. This is very similar to disruption. New ways of working that fundamentally Telemarketing List change an already existing market, namely the current area of expertise.
The authors call this 'Transformation B'.” (It would take too long to go into depth about the book again here. If you would like to do that Telemarketing List anyway, save the article you are reading now in your bookmarks, Instapaper, Pocket or another way. Read my substantive review of Dual Transformation, or the book itself (affiliate , of course, and Telemarketing List then come back here.) Playing an online office is not enough Above I tried to interpret the current developments in the Telemarketing List field of hybrid work in the light of Transformation.